Automated reminders that cut no-shows. With Communications Booster, a 2-way inbox for real conversations and your own dedicated number. Smart credit management that never lets you run dry.
Start with automated notifications included in your plan, then upgrade to 2-way messaging when you are ready.
1-way automated
Business Pro
Business Flex
Business Max
Best for: Businesses that want zero-effort reminders and alerts included with Business Pro, Business Flex and Business Max, so every important message goes out at the right time.
2-way add-on
Monthly add-on
Credits included
Best for: Businesses that need a real 2-way inbox - customers reply to your SMS and you respond from the Petboost dashboard.
12+ notification types with configurable timing, sent from an Australian number and metered against your SMS credits.
Verify your business in-app and you get a dedicated Australian number your clients can save and recognise.
Clients answer the message they were sent, and your team responds from inside Petboost with the pets and bookings beside the conversation.
A reply to a reminder resolves it, and a cancellation gets starred, so the inbox is a worklist rather than a wall of texts.
Credits pool across your business with auto top-up and delivery tracking, so a reminder is not silently skipped mid-week.
Per-service timing and custom SMS mean the parking instructions go out with the reminder instead of being explained on the phone.
It is Australian, it is yours, and it is the one they have been texting all along, which is why they answer it.
Most pet businesses still send manual reminders or none at all. Here is what changes when SMS is built in.
Manually texting each client from your personal phone the night before.
Automated reminders sent at the perfect time for each service. Zero effort.
Clients see a random number they do not recognise and ignore the message.
With Communications Booster, your own dedicated business number. Clients know it is you and reply directly.
No idea if the message was delivered or if the client read it.
With Communications Booster, delivery tracking for every message: Sent, Delivered, or Failed, with status indicators.
Buying SMS packs from a third-party provider and copy-pasting numbers.
Credits included in your plan. Top-up packs that never expire. Auto top-up so you never run dry.
When clients reply, the message goes to a personal phone with no context.
With Communications Booster, a full inbox with threads and a contact info panel showing pets, upcoming appointments, and owner details.
No more juggling your personal phone. Have real SMS conversations with clients, attached to their profiles, inside your dashboard.
With Communications Booster, clients reply directly to your messages. You respond from a threaded inbox inside Petboost, with full context on their pets and bookings.
Communications Booster gives you a dedicated Australian phone number. Clients save it, recognise it, and trust it.
See upcoming appointments, pet profiles, and client history right alongside the conversation. No switching apps.
Not just sending messages. A complete messaging infrastructure designed for pet businesses.
Reminders, confirmations and cancellations go out on their own once you switch them on, and payment-failed texts always do. Drop-off, pick-up and running late are one tap from the appointment.
Set reminder lead time per service type. Grooms a day ahead, daycare two hours before. Your rules.
With Communications Booster: full conversation threads with search, filters, starring, and archiving. See who replied, who needs a response.
With Communications Booster: your own Australian business phone number. Not a shared pool. Clients save it and reply directly.
With Communications Booster, every message in Messages shows Sent, Delivered, or Failed. Know your reminders actually reached the client.
Plan credits reset monthly. Pack credits never expire. Plan credits are used first. No wasted money.
Choose a credit pack tier and auto-purchase kicks in when your balance hits zero. You never run dry mid-month.
With Communications Booster, text any client from their profile or the inbox. Up to 1,600 characters.
With Communications Booster: AI-drafted recovery messages for customers who left a booking unfinished, from their profile.
Send a payment request via text. The client taps the link and pays by card on a secure Stripe page. No awkward chasing.
Whether you are a solo mobile groomer or a multi-location daycare, SMS helps you communicate the way your clients expect.
"Hi Sarah, just a reminder that Max is booked for a full groom tomorrow at 10am. See you then!"
"On our way to collect Bella now."
"Reminder: Charlie and Daisy are booked for their group walk tomorrow at 7:30am. See you at the park!"
"Rocky is ready for pickup."
"Reminder: Puppy foundations class starts this Saturday at 9am. Please bring treats and a lead."
"Each site texts from its own number. Switch sites and you are in that site's inbox."
Activate the Communications Booster, then complete the verification form in Settings, SMS with your legal business name, ABN, street address and one registration document. Reviews are usually decided within one to three business days.
We are reviewing your business details. This is usually approved within 1-3 business days, and your number activates automatically once approved.
Submitted 9 Sep
This page checks for updates automatically. You can leave and come back any time.
Australia · MOBILE · Live
Submitted 9 Sep - Approved 10 Sep - Number live 10 Sep
Yes, see you Tuesday
Need to cancel Thursday
Reminder: Charlie is booked tomorrow at 7:30am
A yes to a confirmation request marks the thread read. A cancellation reply stars it. Hide automated keeps system texts out of the open conversation, and a draft stays on that thread if you leave and come back.
The Pre-Appointment Message can sit on confirmation and reminder texts as well as email. The switch stays off until you turn it on. A stay, or any booking that ends on a later day, shows the whole range on the text.
Pre-Appointment Message
Also add to confirmation and reminder texts
Adds this message to the booking confirmation SMS and each reminder SMS. Longer texts still use one credit each.
Every text you send uses credits, and replies to your number are free. Top up if you need more, or let auto top-up handle it.
Automated notifications, reset monthly
Calendar Lite
Not included
Business Pro
500/mo
Business Flex
700/mo
Business Max
1,000/mo
2-way messaging for Pro, Flex & Max plans
Top up anytime. Credits never expire.
Starter
100 SMS
$0.15/each
Growth
250 SMS
$0.12/each
Business
500 SMS
$0.10/each
Power
1000 SMS
$0.08/each
Auto top-up available, so you never run out mid-month
All prices in AUD. No FX conversion. No hidden carrier surcharges. Credits never expire.
How this compares
Competitor estimates based on publicly available pricing, including a major SMS provider's published Australian rate, March 2026.
Built for Australian pet businesses, not a generic SMS gateway bolted on.
Messages go out through Petboost messaging from Australian numbers, and with Communications Booster replies come back into the same conversation. Credit packs are priced in AUD on the pricing page. Not an afterthought bolted onto a US platform.
Communications Booster gives you your own Australian phone number. Clients save it, recognise it, and reply to it. Not a random number from a shared pool that changes every month.
Monthly plan credits reset each billing cycle. Purchased pack credits never expire and are only used after plan credits are exhausted. No wasted money. Auto top-up means you never run dry.
With Communications Booster, clients can reply to your messages and you respond from a full threaded inbox in the Petboost dashboard. See their pets, upcoming appointments, and contact details in the side panel.
Groom reminders 24 hours before. Daycare reminders two hours before. Training reminders 48 hours ahead. Set the ideal timing per service, not one blanket setting for everything.
STOP/HELP keyword handling is built in. Daily per-client rate limits prevent over-messaging. With Communications Booster, delivery reports show whether each message reached the client. No compliance surprises.
Most pet business platforms are built for the US market. Here is how their SMS pricing and features compare for Australian businesses.
Overseas platforms often sell SMS credits in USD, so every top-up carries FX conversion fees, and their Australian rates are often not published at all. Petboost publishes every credit pack in AUD.
Overseas platform pricing based on publicly available information as of March 2026. Subject to change. If anything is inaccurate, please let us know and we will correct it promptly.
Design Principle
We count clicks like a chef counts ingredients. Create an appointment in one click. View a customer in one click. Toggle AI with a keyboard shortcut.
Trusted Industry Infrastructure
Powering businesses Australia-wide big & small
250+
pet businesses
400,000+
bookings processed
9
specialised business types
Shown at a regional level. Exact locations and counts are never disclosed.
"Built by people who actually walk into salons"
"I bought this salon in Brisbane at the start of the year with my wife Andi. I've run businesses for 35 years but never a grooming salon, so I inherited a team of groomers, a full client book & software I hadn't chosen. This salon had been through several systems over the years & nobody here had any appetite for doing it again. I was extremely reluctant. I'm very glad we did. What stands out is that Petboost is built by people who actually understand this industry. I asked them once how to handle a price rise & instead of just answering me they went & wrote a proper guide on it for the industry. When I showed them the whiteboard my team writes out & rubs off every day, they'd already seen the same board taped up in salons interstate. They moved our data properly, which is the part I dreaded most. Reception takes payment on the card reader at the counter against the booking, so nothing gets written down twice. The reporting is what changed how I run it. I can see which days are running over capacity & which aren't, & which parts of the menu are earning. That turned a decision about taking on another groomer from a gut feel into something I could actually look at. I've used a lot of software over 35 years. This is the best in its field in Australia."
Craig H
The Grooming Salon - QLD
"Up to 80 dogs a day, and we have stopped chasing payments"
"We're a doggy daycare and grooming salon on the Gold Coast and can have up to 80 dogs booked in on our busiest days with a team of around 10, so there's a lot happening at once. We changed over from Gingr in April and were definitely nervous about moving everything across, but it ended up being the easy part. They moved all of our customers, dogs, photos and information across and we were using the new system within about two weeks. Having cards on file has been one of our favourite changes because we're not constantly following up payments any more, and around 4 in 10 of our bookings are now made online, which takes a lot of pressure off the phone when we're busy with the dogs. Our regular daycare dogs already sit in the diary as recurring bookings, and in four months we've had almost no no-shows. We also really like that they're Australian. Being able to ask a question and actually get help from someone in our timezone makes a huge difference."
Suzi Pooch
Suzi Pooch Doggy Daycare & Dog Grooming - QLD
"Within just 2 days my calendar was up and running"
"Huge shout out to the team at Petboost. After months of wasting time and money trialling other software, dealing with endless setup issues and ongoing emails, I finally threw in the towel and gave Petboost a go. Within just 2 days, all of my client information had been transferred, services created, staff added, and my calendar was up and running. Every question I've had has been answered so quickly, and the support team has been incredible throughout the entire setup process. The software itself is so well thought out and easy to navigate. From appointments and invoicing to pet profiles, grooming notes, banking integration and automation, everything just works seamlessly. It already feels like it's saving me hours of admin, and I can't wait to keep customising it over the coming months. I'm genuinely impressed with how smooth the transition has been. If you're a pet business looking for new software, I'd absolutely recommend giving Petboost a look."
Meg O
Hounds with Hair - QLD
"Incredible support through a huge transition"
"We quickly outgrew our previous scheduling system, and Frazer was incredible in supporting us through what was a huge transition. Moving our entire business - 15 staff, 2 salons, 5 trailers, plus grooming, daycare, boarding, and behavioural training - was no small task. The level of support, training, and one-on-one guidance we received made all the difference. It allowed us to get up and running quickly and seamlessly, while continuing to operate the business throughout the transition. Our clients have also given great feedback - the online booking system is far easier to use than our previous one. We highly recommend Petboost to businesses of any size."
Melissa M
McKinnons Dogwash and Grooming - NSW
"Streamlined Booking with Exceptional Support"
"I really appreciate that Petboost Business is Australian, and the owners are very hands-on, striving to make the product the best possible for my business. It has drastically reduced my admin time compared to previous systems. I love the new two-way SMS feature and the live availability calendar. The system is intuitive and easy for both my clients and staff to use without the need for extensive training. If any issues arise, they're usually fixed the same day. They're constantly rolling out new features. Petboost Business also connects to Stripe and Xero, which is a big plus. Initial setup was incredibly easy since Frazer came to our business and set it up with me."
Conor
Dogs of Melbourne - VIC
"Switching to Petboost has been fantastic"
"Our whole process of switching from our old software to Petboost has been fantastic. Frazer has been incredibly supportive from day one, which made the changeover feel smooth and well guided. Now we can manage all our services easily in one place, and the ability to combine both daycare and grooming bookings has been especially helpful. Petboost is not only easy to use and logical, but the pricing is very competitive. It's also a big plus that it's Australian owned and operated. Streamlining communication between clients and the business, while also reducing admin time, has been amazing. It's made things feel much more organised and easier to manage day to day."
Annie
Houndz Paradise
"A game changer for our business"
"We've been using Petboost for Total Paws Dog Grooming and honestly, it's been a game changer for our business. The booking system is super easy for our clients to use, and it's taken a huge amount of back-and-forth out of scheduling. Everything is streamlined, professional, and just works the way you want it to. From reminders to managing appointments, it's saved us time every single day and helped us present a much more polished experience."
Total Paws Dog Grooming
Total Paws Dog Grooming
"Best in market software for Pet Care industries"
"Support is amazing and the software is the best on market for pet industries. I've worked in software and marketing prior to owning my own pet care business, and could tell immediately that Petboost was something unique. There is nothing I dislike about Petboost: the owner and developer, Frazer, is making constant improvements, so I'm sure any small areas of opportunity are being addressed. We needed a system to improve efficiency with scheduling, notifications, communication and customer experience, and Petboost delivers that."
Jonathon & Chris
Hollywoof Walks
"Switched from a US system after 6 years. Never looked back."
"You won't regret joining…it's the best. I own a dog daycare, grooming and training. I was using an American company for 6 years, which was ok but expensive, not a great system and to get any support took days. When I came to Petboost which is Aussie owned I knew they were a small business but wanted to give them a go. I have been extremely impressed, the customer service is out of this world, they focus on what animal businesses actually need and listen to their clients. The pricing structure makes sense and is very affordable, it is very easy to use and navigate, and the way they have built the business reports and analytics is so impressive, easy to understand and personalised."
Sacha
My Dogs Daycare - QLD
"The automatic payments feature is a blessing"
"Streamlined Invoicing and Booking for Small Teams. I really like how much quicker and easier Petboost Business has become after the upgrades. The automatic payments feature is a blessing as it helps me not to stress, and the self-booking option for clients is amazing for my business! These features ease the mental load and reduce manual admin tasks, allowing me to focus on what I do best."
Fion C
Fion's Dog Training - NSW
"Clear, Client-Friendly Booking Tool with Responsive Support"
"As a dog trainer it is difficult to find software that does all of the things that you need it to do. Petboost is tailored specifically to the animal industry having features that no other booking system I have used previously has. I have worked in the industry for a number of years in grooming, daycare & training & have always had to use a mish mash of a number of systems & trackers to book & collect money. For my training business this software does everything I need it to do so I don't have to keep track of a number of different aspects across various platforms. It has simplified my life immensely."
Liz D
Fetch & Focus - QLD
"I no longer have to chase clients for late payments"
"Petboost has truly been a saving grace! As a platform that's actually all-in-one, it has streamlined so much, saving me time and reducing costs. One of the biggest time-savers has been the automated invoicing feature. I no longer have to chase clients for late payments or spend hours preparing invoices manually."
Camille H
Trail Sniffers - NSW
"Zero missed payments. Zero no-shows."
"Just try it, you won't look back. The moment I turned Petboost on for my business, I never looked back. I haven't had a single missed payment or no-show. I no longer have to manually reconcile payments either. Now I can finally get time to do other things in my business instead of sitting in front of a screen for 'admin days'."
Annika L
Hound Health Bondi - NSW
"Foolproof, Easy-to-Use Booking with All the Accessories I Needed"
"Petboost is foolproof, easy to use, access and has all the accessories that I was seeking in an online booking platform. I genuinely love the AI Grazi, the talking dog - every time I need help locating or using a feature, Grazi helps me. I have used her to find invoices, change my reminder schedule and to locate appointments. Petboost provides a multi-purpose booking site for my small business. I needed a booking site that was accessible to clients and could allow me to load multiple locations for different days. The system provides reminders, uses both SMS and email, and has a card-on-file feature that holds funds securely. Essentially Petboost is making my job easier by doing the hard admin work for me."
Jade
Toof Petcare
Everything you need to know about SMS with Petboost.
Automated reminders and smart credits, plus 2-way messaging and dedicated numbers with Communications Booster. Built for Australian pet businesses that want to communicate professionally.
